March 30, 2022
Brendon Babenzien on responsibility, individuality and the problem with prep
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Welcome to Season Six of HandCut Radio, our New York City Special. We’re kicking off the season with a creative heavyweight we’ve wanted to meet for years: Brendon Babenzien. Aleks speaks to the co-founder of Noah and creative director of J.Crew Men’s about why he thinks Preppy Style has been hijacked, how the Noah design team create for individuals rather than trends, and why the fashion industry’s attitude of “it’s not personal” needs wholesale change.

He also hints at what we can expect from his first collection for J.Crew Men’s, which will be unveiled in the autumn.

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